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Consumer behavior : buying, having, and being

Solomon, Michael R.

Consumer behavior : buying, having, and being by Michael R. Solomon - 11th ed. - Chennai Pearson 2016 - xxii,582p.

Includes bibliographical references and indexes.

ISBN: 9780133450897 9789332557468

LCCN: 2013038389

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF5415.32 / .S6 2015

Dewey Class. No.: 658.8342 / SOL

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