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Marketing management: Indian context, global perspective

Ramaswamy, V. S.

Marketing management: Indian context, global perspective by V S Ramaswamy and S Namakumari - 6th ed. - New Delhi Sage 2018 - xlvii,798p.

ISBN: 9789352807383

Subjects--Topical Terms:
Marketing--Management

Dewey Class. No.: 658.8 / RAM

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