Strategic market management
Aaker, David A
Strategic market management by David A Aaker - 7th ed. - New Delhi Wiley India 2008 - xii,356p.
9788126516049
Marketing--Management
Strategic planning
658.8 / AAK
Strategic market management by David A Aaker - 7th ed. - New Delhi Wiley India 2008 - xii,356p.
9788126516049
Marketing--Management
Strategic planning
658.8 / AAK