Marketing research: measurement and method
Tull, Donald S.
Marketing research: measurement and method by Donald S Tull and Del I. Hawkins - 6th ed. - New Delhi PHI Learning 1993 - xviii,863p.
9788120309616
Marketing research
658.83 / TUL
Marketing research: measurement and method by Donald S Tull and Del I. Hawkins - 6th ed. - New Delhi PHI Learning 1993 - xviii,863p.
9788120309616
Marketing research
658.83 / TUL