Review of Marketing Research, Vol. 2 (Record no. 22600)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00331nas a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240830c99999999xx |||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788120333147 |
| 100 ## - FIRST AUTHOR (IF A PERSON) | |
| Name of author | Malhotra, Naresh K. |
| 245 #0 - TITLE STATEMENT | |
| Title | Review of Marketing Research, Vol. 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication | New Delhi |
| Name of publisher | PHI Learning Private Limited |
| Date of publication | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| No. of pages | 240p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | BK |
| Withdrawn status | Lost status | Damaged status | Not for loan (e.g. reference copy) | Collection code | Home library | Current library | Date acquired | Source of acquisition | Invoice No. | Purchase price (after disc. etc) | Total Checkouts | Full call number | Accession No | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Unitedworld Institute of Management, Gandhinagar | Unitedworld Institute of Management, Gandhinagar | 30/08/2024 | Books Unlmited | BU/35114 | 227.50 | 658.83 MAL | A06905 | 30/08/2024 | 30/08/2024 | Books |