Advertising Management With Intigrated Br & Promotion (Record no. 8613)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00416nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180528s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131509128 |
| 100 ## - FIRST AUTHOR (IF A PERSON) | |
| Name of author | O`Guinn Thomas C |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising Management With Intigrated Br & Promotion |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication | New Delhi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher | Cengage Learning |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| No. of pages | 648 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan (e.g. reference copy) | Home library | Current library | Date acquired | Total Checkouts | Accession No | Date last seen | Date last checked out | Price effective from | Koha item type | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Unitedworld School of Business, Kolkata | Unitedworld School of Business, Kolkata | 31/08/2018 | 2 | K01271 | 21/08/2023 | 14/08/2023 | 31/08/2018 | Books | |||||
| Dewey Decimal Classification | Not For Loan | Unitedworld School of Business, Kolkata | Unitedworld School of Business, Kolkata | 31/08/2018 | K01272 | 31/08/2018 | 31/08/2018 | Books | Reference |