Results
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21.
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International marketing by Kate Gillespie, Jean-Pierre Jeannet and H David Hennessey by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Cengage Learning 2008
Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.8/GIL, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.8/GIL.
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22.
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International marketing by Michael R Czinkota and Ilkka A Ronkainen by
Edition: 8th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Cengage Learning 2007
Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.8/CZI, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (2)Location, call number: 658.8/CZI, ...
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23.
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Marketing management for nonprofit organizations by Adrian Sargeant by
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Oxford University Press 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/SAR. Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.8/SAR.
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24.
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Marketing management: global perspective, Indian context by V S Ramaswamy and S Namakumari by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Macmillan 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.8/RAM, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (2)Location, call number: 658.8/RAM, ... Not available: Unitedworld School of Business, Kolkata: Lost (2).
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25.
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Marketing by Michael J Etzel, Bruce J. Walker, William J. Stanton and Ajay Pandit by
Edition: 14th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2010
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/ETZ. Not available: Unitedworld School of Business, Kolkata: Checked out (1).
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26.
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27.
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28.
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What's in a Brand? by
Edition: 1
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Tata Mcgraw - Hills ; 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 659.11. Not available: Unitedworld School of Business, Kolkata: Lost (1).
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29.
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Why we buy : the science of shopping by Paco Underhil by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York Simon & Schuster 2000
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/UND.
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30.
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International marketing by P. K Vasudeva by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Excel Books 2010
Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.84/VAS, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.84/VAS.
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31.
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32.
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Services marketing: by Harsh Verma text and cases by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson 2008
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/VER.
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33.
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34.
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We Are Like That Only: Understanding the logic of consumer India by
Edition: 1
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi ; Penguin Books India ; 2009
Availability: Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.80954. Not available: Unitedworld School of Business, Kolkata: Lost (1).
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35.
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The strategy and tactics of pricing: by Thomas T. Nagle and John E. Hogan, a guide to growing more profitably by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (3)Location, call number: 658.8/NAG, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.8/NAG. Not available: Unitedworld School of Business, Kolkata: Lost (1).
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36.
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Marketing management: by Philip Kotler...[et al.] a South Asian perspective by
Edition: 13th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (3)Location, call number: 658.8/KOT, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (2)Location, call number: 658.8/KOT, ... Not available: Unitedworld School of Business, Kolkata: Lost (3).
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37.
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Customer relationship management by Ed Peelen by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson 2011
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/PEE. Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.8/PEE.
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38.
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Services marketing: R Srinivasan the Indian context by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi PHI Learning 2010
Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.8/SRI, ... Not available: Unitedworld School of Business, Kolkata: Lost (1).
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