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	21.	Rural Marketing : Targeting The Non - Urban Consumer by Velayudha Sanal Kumar Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2002 Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.8VEL. Place hold Request article Log in to add tags
	22.	18 Brand Astras Using Brand Abilities As Weapons For Crisp Brand Building by Kapoor Jagdeep Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2003 Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827KAP. Place hold Request article Log in to add tags
	23.	Marketing Channel Management : A Customer - Centric Approach by Venugopal Pingali Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2011 Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.84VEN. Place hold Request article Log in to add tags
	24.	Effective Advertising : Understanding When How And Why Advertising Works by Tellis Gerand J Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2004 Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 659.1TEL. Place hold Request article Log in to add tags
	25.	Uncommon Sense Ot Advertising Getting The Basics Right by Tiwari Sanjay Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2003 Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 659.1TIW. Place hold Request article Log in to add tags
	26.	Advertising Basics A Resource Guide For Beginners by Vilanilam J. V. & Varghese A. K Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2004 Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 659.1VIL. Place hold Request article Log in to add tags
	27.	No cover image available No cover image available No cover image available The Handbook Of Competency Maping : Understanding Designing & Implementing Compeetency Models In Organizations by Sanghi Seema Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2004 Availability: Items available for loan: Unitedworld Institute of Design (1)Location, call number: 658.4012SAN. Place hold Request article Log in to add tags
	28.	No cover image available No cover image available No cover image available Management In India by Chatterjee R Samir Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2006 Availability: Items available for reference: IQ City United World School of Business, Kolkata: Not For Loan (1)Location, call number: Reference 658.01. Request article Log in to add tags
	29.	No cover image available No cover image available No cover image available The Challenges Of Indian Management by Virmani B R Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2007 Availability: Items available for loan: IQ City United World School of Business, Kolkata (1)Location, call number: 658.01. Place hold Request article Log in to add tags
	30.	Statistical methods for practice and research: by Ajai S Gaur and Sanjaya S Gaur a guide to data analysis using SPSS by Gaur, Ajai S [Author] Gaur, Sanjaya S [Author] Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response 2009 Availability: Items available for loan: IQ City United World School of Business, Kolkata (5)Location, call number: 005.55/GAU, ... Place hold Request article Log in to add tags
	31.	Life Insurance In India by Sadhak H Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2010 Availability: Items available for loan: IQ City United World School of Business, Kolkata (1)Location, call number: 368.3200954SAD. Items available for reference: IQ City United World School of Business, Kolkata: Not For Loan (1)Location, call number: Reference 368.3200954SAD. Place hold Request article Log in to add tags
	32.	No cover image available No cover image available No cover image available Insurance In India by Palande P S Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Response Books ; 2010 Availability: Items available for loan: IQ City United World School of Business, Kolkata (1)Location, call number: 368. Items available for reference: IQ City United World School of Business, Kolkata: Not For Loan (1). Place hold Request article Log in to add tags
	33.	Jalebi Management : all Stakeholders can enjoy a bite by Shombit Sengupta by Sengupta, Shombit [Author] Material type: Text; Format: print ; Literary form: Not fiction Language: Eng Publication details: Los Angeles Response Business Books from Sage 2007 Availability: Not available: Unitedworld Institute of Management, Gandhinagar: In transit (1). Place hold Request article Log in to add tags
	34.	Management Essentials: A Recipe for Business Success by Banerjee,Arindam Material type: Text Publication details: SAGE Response 2013 Availability: Items available for loan: Unitedworld School of Law (1)Location, call number: 658 BAN. Place hold Request article Log in to add tags
	35.	Assessment centres: identifying potential and developing competency Nitin Sawardekar by Sawardekar, Nitin [Author] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response Books 2006 Availability: Items available for loan: IQ City United World School of Business, Kolkata (1)Location, call number: 658.3125/SAW. Place hold Request article Log in to add tags
	36.	The Indian CEO: a portrait of excellence by Signe M Spencer...et. al. by Spencer, Signe M [Author] Lahiri, Gaurav [Author] Seetharaman Mohan [Author] Narayan, S.A [Author] Rajah, Tharuma [Author] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response 2007 Availability: Items available for loan: IQ City United World School of Business, Kolkata (1)Location, call number: 658.420954/IND. Place hold Request article Log in to add tags

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