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1.
Strategic Brand Management : Building Measuring And Managing Brand Equity by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: " ; "Pearson Education Pvt. Ltd. ; New Delhi
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827KEL.

2.
Strategic Brand Management : Building, Measuring, and Managing Brand Equity by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Pearson 2011
Availability: Not available: Unitedworld School of Business, Kolkata: Checked out (2).

3.
Strategic brand management: building, measuring and managing brand equity by Kevin Lane Keller, Vanitha Swaminathan, Ambi M. G. Parameswaran and Isaac C. Jacob by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson 2022
Availability: Not available: Unitedworld School of Business, Kolkata: Checked out (1).

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