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1.
18 Brand Astras Using Brand Abilities As Weapons For Crisp Brand Building by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Response Books ; 2003
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827KAP.

2.
BRAND SWITCH 2ND ED. PRINCIPLES AND STRATEGIES FOR BRAND SUCCESS by
Material type: Text Text
Publication details: Ahmedabad Jaico Publishing House 2013
Availability: Items available for loan: Unitedworld Institute of Design (1)Location, call number: 659 KAP.

3.
BRAND SWITCH 2ND ED. PRINCIPLES AND STRATEGIES FOR BRAND SUCCESS by
Material type: Text Text
Publication details: Ahmedabad Jaico Publishing House 2013
Availability: Items available for loan: Unitedworld Institute of Design (1)Location, call number: 659 KAP.

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