000 00521nam a22001817a 4500
999 _c12969
_d12969
003 OSt
005 20180924162404.0
008 180924b ||||| |||| 00| 0 eng d
020 _a9780749442415
040 _cSero Soft
041 _aEng
100 _4Author
_aNewell, Frederick
245 _aWhy CRM Doesn't Work
_b: How to win by Letting Customers Manage the Relationship
_cby Frederick Newell
260 _aNew Delhi
_bKogan Page
_c2003
300 _a263p.
650 _2Customer - Relationship
942 _2ddc
_cBK