000 | 00527nam a22001697a 4500 | ||
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999 |
_c12970 _d12970 |
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003 | OSt | ||
005 | 20180924163617.0 | ||
008 | 180924b ||||| |||| 00| 0 eng d | ||
040 | _cSero Soft | ||
041 | _aEng | ||
100 |
_4Author _aKulkarni, A. B. |
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245 |
_aCase Studies in Marketing Effectiveness _b: Selected Entries From SPJIMR Marketing Impact Awards 2004 _cby A. B. Kulkarni |
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260 |
_aMumbai _bS. P. Jain Institute of Management & Research _c2005 |
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300 | _a205p. | ||
650 | _2Marketing | ||
942 |
_2ddc _cBK |