000 00313nam a2200121Ia 4500
008 190906s9999||||xx |||||||||||||| ||und||
020 _a9780538479868
100 _aAllen,Semenik
245 0 _aADVERTISING AND PROMOTIONS AN INTEGRATED BRAND APPROACH
260 _bCengage
_c2012
300 _a710 p
942 _yBK
999 _c17116
_d17116