000 00522nam a22001937a 4500
003 UWSBK
005 20230608151222.0
008 230608b |||||||| |||| 00| 0 eng d
020 _a9788125913085
082 _223
_a658.8
_bKUM
100 _aKumar, S Ramesh
_eaut
245 _aManaging Indian brands:
_bmarketing concepts and strategies
_cby S Ramesh Kumar
250 _a2nd ed.
260 _aNew Delhi
_bVikas
_c2011
300 _axii,356p.
650 _aManagement
650 _aBrand management
942 _2ddc
_cBK
999 _c19744
_d19744