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008 180528s9999 xx 000 0 und d
020 _a9788131503881
040 _cSerosoft Solutions
100 _aShimp Terence A
245 0 _aAdvertising And Promotion : An Imc Approach
260 _aNew Delhi
260 _bSouth-Western Cengage Learning
260 _c2007
300 _a650
546 _aEnglish
942 _cLeding
999 _c6832
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