000 | 00579nam a2200193Ia 4500 | ||
---|---|---|---|
003 | UWSBK | ||
005 | 20220309155138.0 | ||
008 | 180528s9999 xx 000 0 und d | ||
020 | _a9780070620186 | ||
082 |
_223 _a658.8 _bPER |
||
100 |
_a Perreault, William D. _eaut |
||
245 | 0 |
_a Basic marketing: _ba global-managerial approach _cby William D. Perreault and E Jerome McCarthy |
|
250 | _a15th ed. | ||
260 |
_aNew Delhi _c2007 _bTata McGraw - Hill |
||
300 | _axviii,844p. | ||
650 | _aMarketing--Management | ||
700 |
_aMcCarthy, E Jerome _eaut |
||
942 |
_cBK _2ddc |
||
999 |
_c8169 _d8169 |