000 | 00603nam a2200217Ia 4500 | ||
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003 | UWSBK | ||
005 | 20220316162223.0 | ||
008 | 180528s9999 xx 000 0 und d | ||
020 | _a9788177588507 | ||
082 |
_223 _a659.1 _bBAT |
||
100 |
_aBatra, Rajeev _eaut |
||
245 | 0 |
_aAdvertising management _cby Rajeev Batra, John G. Myers and David A. Aaker |
|
250 | _a5th ed. | ||
260 |
_aNew Delhi _c2009 _bPearson Education |
||
300 | _a768p. | ||
650 | _aAdvertising--Management | ||
650 | _aAdvertising | ||
700 |
_aMyers, John G. _eaut |
||
700 |
_aAaker, David A. _eaut |
||
942 |
_cBK _2ddc |
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999 |
_c8327 _d8327 |