000 00603nam a2200217Ia 4500
003 UWSBK
005 20220316162223.0
008 180528s9999 xx 000 0 und d
020 _a9788177588507
082 _223
_a659.1
_bBAT
100 _aBatra, Rajeev
_eaut
245 0 _aAdvertising management
_cby Rajeev Batra, John G. Myers and David A. Aaker
250 _a5th ed.
260 _aNew Delhi
_c2009
_bPearson Education
300 _a768p.
650 _aAdvertising--Management
650 _aAdvertising
700 _aMyers, John G.
_eaut
700 _aAaker, David A.
_eaut
942 _cBK
_2ddc
999 _c8327
_d8327