000 00389nam a2200145Ia 4500
008 180803s9999 xx 000 0 und d
020 _a978-0-07-058159-3
100 _aSengupta Subroto
245 0 _aBrand Positioning: Strategies For Competitive Advantage
250 _a2ND
260 _aNew Delhi
260 _bTata Mcgraw-Hill Publishing Company Ltd.
260 _c2005
300 _a297
999 _c8745
_d8745