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Strategic brand management: creating and sustaining brand equity long term by Jean-Noël Kapferer

By: Material type: TextTextPublication details: New Delhi 2009 Kogan PageEdition: 2nd edDescription: 443pISBN:
  • 8175541091
Subject(s): DDC classification:
  • 23 658.8 KAP
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Holdings
Item type Home library Call number Status Date due Barcode Item holds
Books Books Unitedworld School of Business, Kolkata 658.8/KAP (Browse shelf(Opens below)) Available K01239
Books Books Unitedworld School of Business, Kolkata 658.8/KAP (Browse shelf(Opens below)) Available K01240
Total holds: 0

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