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1.
Marketing Research by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : ; Wiley India Pvt.Ltd ; 2009
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (6)Location, call number: 658.83AAK, ... Not available: Unitedworld Institute of Management, Gandhinagar: In transit (1).

2.
Building Strong by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Simon & Schuster Uk Ltd ; 1996
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827AAK.

3.
Managing Brand Equity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Free Press ; 1991
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (4)Location, call number: 658.827AAK, ...

4.
Strategic market management by David A Aaker by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India 2008
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (7)Location, call number: 658.4012AAK, ... Unitedworld School of Business, Kolkata (3)Location, call number: 658.8/AAK, ...

5.
Building Strong Brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : ; Pocket Books ; 1996
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (4)Location, call number: 658.827AAK, ...

6.
Brand Leadership by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Pocket Books ; 2000
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827AAK.

7.
Marketing Research by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Wiley India Pvt.Ltd ; 2002
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.53AAK.

8.
Advertising Management by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: " ; "Pearson Education Pvt. Ltd. ; New Delhi
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (2)Location, call number: 659.1BAT, ...

9.
Brand Portfolio Strategy : Creating Relevance Differentiation Energy Leverage And Clarity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Free Press ; 2004
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827AAK.

10.
Brand Portfolio Strategy : Creating Relevance Differentiation Energy Leverage And Clarity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Simon & Schuster ; 2004
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827AAK.

11.
Marketing research by David A Aaker, V Kumar and George S Day by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India 2008
Availability: Items available for loan: Unitedworld School of Business, Kolkata (4)Location, call number: 658.83/AAK, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: Reference 658.83/AAK. Not available: Unitedworld School of Business, Kolkata: Lost (1).

12.
Building strong brands by David A Aaker by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Pocket Books 1996
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.827/AAK. Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.827/AAK.

13.
Managing brand equity: capitalizing on the value of a brand name by David A. Aaker by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York The Free Press 1991
Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.827/AAK, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.827/AAK.

14.
Advertising management by Rajeev Batra, John G. Myers and David A. Aaker by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson Education 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (5)Location, call number: 659.1/BAT, ...

15.
Marketing Research by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley India Pvt. Ltd. 2019
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: General Stacks 658.83 AAK.

16.
Building strong brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Pokets books 2002
Availability: Items available for loan: Unitedworld School of Law (2)Location, call number: General Stacks 658.827 AAK, ... Items available for reference: Unitedworld School of Law: Not For Loan (1)Location, call number: UWSL Course Reserves 658.827 AAK. Not available: Unitedworld Institute of Design : In transit (1). Unitedworld School of Law: Withdrawn (1).

17.
Managing Brand Equity by
Material type: Text Text
Publication details: New York Free Press 1991
Availability: Items available for loan: Unitedworld Institute of Management, Gandhinagar (1)Location, call number: 658.827 AAK.

18.
Building strong brands by David A Aaker by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Pocket Books 1996
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.827 AAK.

19.
Brand leadership by David A. Aaker and Erich Joachimsthaler by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Pocket Books 2009
Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.827/AAK.

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