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	1.	Services marketing: by Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee people, technology, strategy by Lovelock, Christopher [Author] Wirtz, Jochen [Author] Chatterjee, Jayanta [Author] Edition: 6th ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2010 Availability: Items available for loan: Unitedworld School of Business, Kolkata (5)Location, call number: 658.8/LOV, ... Not available: Unitedworld School of Business, Kolkata: Lost (1). Place hold Request article Log in to add tags
	2.	Services marketing: integrating customer focus across the firm by Valarie A Zeithaml, Mary Jo Bitner, Dwayne D Gremler and Ajay Pandit by Zeithaml, Valarie A [Author] Bitner, Mary Jo [Author] Gremler, Dwayne D [Author] Pandit,Ajay [Author] Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw - Hill 2010 Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/ZEI. Not available: Unitedworld School of Business, Kolkata: Lost (3). Place hold Request article Log in to add tags
	3.	Services marketing: by Harsh Verma text and cases by Verma, Harsh [Author] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson 2008 Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/VER. Place hold Request article Log in to add tags
	4.	Services marketing: R Srinivasan the Indian context by Srinivasan, R [Author] Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi PHI Learning 2010 Availability: Items available for loan: Unitedworld School of Business, Kolkata (2)Location, call number: 658.8/SRI, ... Not available: Unitedworld School of Business, Kolkata: Lost (1). Place hold Request article Log in to add tags
	5.	Services marketing: by Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D Gremler and Ajay Pandit integrating customer focus across the firm by Zeithaml, Valarie A [Author] Bitner, Mary Jo [Author] Gremler, Dwayne D [Author] Pandit, Ajay [Author] Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw Hill 2011 Availability: Items available for loan: Unitedworld School of Business, Kolkata (3)Location, call number: 658.8/ZEI, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.8/ZEI. Place hold Request article Log in to add tags
	6.	Services marketing: by Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee people, technology, strategy by Lovelock, Christopher [Author] Wirtz, Jochen [Author] Chatterjee, Jayanta [Author] Edition: 7th ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2010 Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/LOV. Place hold Request article Log in to add tags

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