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	1.	Marketing by Michael J Etzel, Bruce J. Walker, William J. Stanton and Ajay Pandit by Etzel, Michael J [Author] Walker, Bruce J [Author] Stanton, William J [Author] Pandit, Ajay [Author] Edition: 14th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 2010 Availability: Items available for loan: Unitedworld School of Business, Kolkata (1)Location, call number: 658.8/ETZ. Not available: Unitedworld School of Business, Kolkata: Checked out (1). Place hold Request article Log in to add tags
	2.	Services marketing: by Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D Gremler and Ajay Pandit integrating customer focus across the firm by Zeithaml, Valarie A [Author] Bitner, Mary Jo [Author] Gremler, Dwayne D [Author] Pandit, Ajay [Author] Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw Hill 2011 Availability: Items available for loan: Unitedworld School of Business, Kolkata (3)Location, call number: 658.8/ZEI, ... Items available for reference: Unitedworld School of Business, Kolkata: Not For Loan (1)Location, call number: 658.8/ZEI. Place hold Request article Log in to add tags

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