Advertising and Imc: principles and practice by Sandra Moriarty...et. al.

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TextPublication details: Noida Pearson 2022Edition: 11th edDescription: 664pISBN:

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Holdings
Item type	Home library	Call number	Status	Notes	Date due	Barcode	Item holds
Books	Unitedworld School of Business, Kolkata	659.1/MOR (Browse shelf(Opens below))	Available	Reference copy		K02261

Total holds: 0

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Previous	659.1/BEL Advertising and promotion: an integrated marketing communications perspective	659.1/KUM Advertising, brands and consumer behaviour: the Indian context	659.1/KUM Advertising, brands and consumer behaviour: the Indian context	659.1/MOR Advertising and Imc: principles and practice	659.1/SHI Advertising and promotion: an IMC approach	659.1/SHI Advertising and promotion: an IMC approach	659.10954/CHA Indian advertising laughter & tears: 1950 to 2013	Next