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Strategic brand management: building, measuring and managing brand equity by Kevin Lane Keller, Vanitha Swaminathan, Ambi M. G. Parameswaran and Isaac C. Jacob

By: Contributor(s): Material type: TextTextPublication details: Noida Pearson 2022Edition: 5th edDescription: xxx,642pISBN:
  • 9789353946135
Subject(s): DDC classification:
  • 23 658.8 KEL
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Holdings
Item type Home library Call number Status Notes Date due Barcode Item holds
Books Books Unitedworld School of Business, Kolkata 658.8/KEL (Browse shelf(Opens below)) Checked out to Kaveri Narang (1068) Reference copy 30/11/2022 K02151
Total holds: 0

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